Paperless Post

Throwing a party is one of the best excuses to try new recipes.  Or maybe trying new recipes is one of the best excuses to throw a party?  I don’t know which comes first, as I love doing both.  And if you follow my Twitter feed on the right side of this little blog, you know that I recently discovered PaperlessPost.  In a word?  Amazing.  In more words?  Keep reading.

It’s a real invitation, right?  False.  It’s an invitation (and a few stolen images) from Paperless Post.   The New York Times (who incidentally ran articles about the site in both the style and business sections) tells me the company was started by brother/sister team Alexa and James Hirschfeld, who “wanted to leverage functionality with design.”

Mission accomplished.  The invitations are classic and chic.  The company offers plenty of fonts, colors, images, even “envelope liners” to add just the right touches to your invites.

There are some naysayers out there who worry about good-old-fashioned pen and paper correspondence, but as someone who counts this volume as one of the most important in her collection, I think we can have the best of both worlds here.

Though their clients include Condoleezza Rice and Zac Posen, you don’t have to be throwing a swanky affair to pull off this kind of invite.  Considering the invitation is the first glimpse of your event that your guests will see, this certainly makes the right statement.  Think of how excited your guests will be to find this in their inboxes when all you were doing was asking them over for brunch.

One click, and they are taken to their invite,

and another will take them to R.S.V.P. (we’ll discuss the genius that is meeting at the Alice in Wonderland statue for a child’s birthday party later).

I spent a great deal of time on the site, choosing just the right look for a little soiree of my own the other day and the only dilemma I faced was being forced to make just one decision.  I can’t wait to dream up my next event to send more out.

*I wouldn’t feel right if I didn’t tell you that there’s a small cost involved with the site.  Joining is free and includes 25 “stamps” (enough to mail invites to 25 people) and 10 coins (which can add flair to your cards).  After that, however, you need to purchase stamps.  I dreaded having to click “buy more” and was pleasantly surprised to see I could purchase 300 stamps for just $15.00.  When my invitations look that good however, $15.00 is not a problem.  And I promise, not one person paid me to say any of this.  It’s my honest-to-goodness opinion.

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